News

Publicis Groupe Ukraine continues to reform its structure from holding company to the platform, which helps clients solve the challenges facing their businesses.

Before the KIEF 2021, Jorg shared his thoughts on pandemia’s impact on creative industries. He also explained his approach to the working process with the team. And of his sources of inspiration and Cannes Lions 2021 wins.

Olga Muravyova, print&radio buying group head Publicis Groupe Ukraine,  shared her opinion on the balance of power in the radio market.

This is where Ukraine appears from an unexpected angle for the viewer. The video is part of a large-scale campaign about Ukraine on the  BBC Global News. Its goal is to change the perception of Ukraine among foreign audiences. Also to show the country as innovative, progressive, and attractive for investment and partnerships.

Saatchi & Saatchi Ukraine created the campaign for OLX business. The team showed the easy way to start own business on OLX.

The agency task was to show the OLX answer for everything. Therefore the team created heroes who behave the way that rises the only question: What are you doing? The answer is in the video!

Publicis Ukraine renewed the communication message for Vanish and created the print for a brand.

Motherland Pride case made by Saatchi & Saatchi Ukraine and Dronarium Ukraine for KyivPride has won new international awards. This time it was chosen among 1726 finalists of the biggest creative festival in Asia – AD STARS 2021. It won 5 awards: Gold in PR, Silver in Outdoor and Media, Bronze in Gender Equality, Crystal in Brand Experience & Activation.

What happens if pharma advertising would be forbidden?  Enver Kikava, CEO Publicis Groupe Ukraine, Alla Malinovskaya, Chief Media Officer Publicis Groupe Ukraine, and Olena Andriienko, Chief LegalTech Officer Publicis Groupe Ukraine answering read below.

Daria Malikhatko, Research & Analytics Director Publicis Groupe, told about the difficulties in the market assessment in the interview.