News

NEWS / 05.01.2023 Ukrainian Carol for the Bells is on radio in Ukraine, USA, UK, Lithuania, Poland, Bulgaria and Singapore

This project was created by Saatchi & Saatchi Ukraine with the support of the BRAND UKRAINE and the Ministry of Foreign Affairs of Ukraine. The placement of the social project on the radio was handled by the following teams: Publicis Groupe in Ukraine, Lithuania, and Singapore, MSL Groupe in Bulgaria, Publicis Media in Poland and UK, and Spark Foundry in the USA.

NEWS / 30.12.2022 48% Ukrainians Buy Gifts

The whole world knows about Ukrainian courage. Moreover, Ukrainians are also generous. Even after 10 months of war and economic decline in the country, Ukrainians still buy presents for friends and close ones.

Kateryna Yaroshenko: “We have never seen such a level of self-motivation and commitment ever before. This must have been Ukrainian superpower”

NEWS / 26.12.2022 Kateryna Yaroshenko: “We have never seen such a level of self-motivation and commitment ever before. This must have been Ukrainian superpower”

Kateryna Yaroshenko, Starcom Ukraine Managing Director talks about changes in the advertising and communication industry in Ukraine and marketing investments perspectives.

NEWS / 15.12.2022 Shazam this new “Carol of the Bells” this season to support Ukraine Children affected by the war

Featuring Taras Topolya from Antytila, Veryovka Ukrainian Folk Choir & Zernyatko children’s folk ensemble

NEWS / 06.12.2022 Ukrainians value social responsible brands and are positive for new product launches

The Data Science team of Publicis Groupe Ukraine presented the report “Ukrainian Consumer 2022”. The team shared insights on media consumption, values, and expectations from brands, based on the general audience, 16-64 y.o. This report is built on data from Pace panel research conducted in cooperation with GWI.

NEWS / 09.11.2022 Complex Consumer Research Has Appeared in Ukraine

In September 2022 Publicis Groupe Ukraine in partnership with Global Web Index conducted complex research – Pace panel. Now Data Science team can provide clients with prompt custom audience analysis for unique client requests.

NEWS / 15.09.2022 Sorrowland 2022 – The Event That Must Be Stopped!

#StopSorrowland2022 – Print and Display these Posters in Your City

NEWS / 14.09.2022 Publicis Groupe Ukraine Launched Power of Young YT Channel

The creators aim to develop quality content on Ukrainian for Youtube. Power of Young is about the most interesting in advertising and creative industries, talented creators, and bright cases.

NEWS / 02.09.2022 Saatchi & Saatchi Ukraine Created the Identity for 31th Ukraine Independence Day Anniversary

This year, Ukraine Independence Day was very special. After all, Ukraine is now fighting for its right to Freedom. With the joint efforts of each Ukrainian – at the front, in the rear, or in the international arena – the nation proves that freedom is the highest value for the entire democratic civilized world.

NEWS / 30.08.2022 Cities of Freedom – a documentary series by Saatchi & Saatchi Ukraine for BRAND UKRAINE

The Cities of Freedom project shows Mariupol, Kharkiv, Kherson, Chernihiv, Bucha, and Irpin as they were before the brutal Russian invasion. The documentary footage helps to explore the everyday life of the peaceful cities before the full-scale war, touching upon their history, unique characters, and current situation. The story of each city is told through the personal stories of its citizens.