News | Page 8 | Publicis Groupe Ukraine

REPORT / 18.11.2021 MEDIA MARKET DIGEST OCTOBER 2021

The main Media Market Trends & News we would like to share with you in this issue are the following:

83% of Ukrainian citizens buy online
Saatchi & Saatchi Ukraine updated Kyivstar’s positioning and slogan
IAB Europe Attitudes to Programmatic Advertising 2021 Report
ICOA of Ukraine are presented the results of OOH market development for the 3rd quarter of 2021

NEWS / 02.11.2021 Kateryna Yaroshenko Replaced Olga Voronova as Starcom Ukraine Director

Kateryna Yaroshenko replaced Olga Voronova as Starcom Ukraine Managing Director. As Olga continues her career within Publicis Groupe Ukraine.

NEWS / Enter Now at Power of Young 2021! Show Your Creativity :)

Power of Young 2021 — contest for young creators. They can enter the contest up to November, 15th. Enter is free. Jury – professionals with the name and experience in design, music, video, and other creative industries.

NEWS / 22.10.2021 Saatchi & Saatchi Ukraine Renewed Positioning and Slogan for Kyivstar

Kyivstar team has launched the campaign with the fresh new dynamic slogan “Meeting the important”. It became the reflection of the renewed brand model and communication platform of the operator.

NEWS / 21.10.2021 Publicis Groupe CEE Became The Group of the Year on Golden Drum 2021

Publicis Groupe CEE creative agencies got 31 awards in total, including 5 Gran Prix. Saatchi & Saatchi Ukraine entered TOP-10 agencies.

REPORT / 20.10.2021 MEDIA MARKET DIGEST SEPTEMBER 2021

The main Media Market Trends & News we would like to share with you in this issue are the following:

Google showed the behavior of Ukrainians during the pandemic
Consumer spending in retail applications increased
What we know about the context and positioning of TV ads
Ad Network Era of Media Buying

NEWS / 15.10.2021 Publicis Groupe Has Won €2,6 bln in Q3 2021

The results exceeded the expectations of the experts. The revenue grew by 11,9% in comparison with Q3 2020. The company earned €7,55 идт шт nine months.

NEWS / 14.10.2021 KIEF 2021 Speaker Jorg Riommi: Your Creative Product Is Not Only as Good as Elsewhere, It May Be Even Better

People and talents are the biggest treasure for creative industries. We need to fight for them, so the most talented would stay in advertising.

NEWS / 12.10.2021 Olga Buzunova Became Leader of Content Practice in Publicis Groupe Ukraine

Publicis Groupe Ukraine continues to reform its structure from holding company to the platform, which helps clients solve the challenges facing their businesses.

NEWS / 07.10.2021 Jorg Riommi: Creative Can Be a New Driver of Economy

Before the KIEF 2021, Jorg shared his thoughts on pandemia’s impact on creative industries. He also explained his approach to the working process with the team. And of his sources of inspiration and Cannes Lions 2021 wins.