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read moreDATAValuable insights to create relevancy
CREATIVEInsight driven creativity to create impact
PRInfluencing the public opinion for image and reputation management
CONTENT Сreating experiences to build sustainable connections between brands and its audience
PRODUCTIONMaking exciting stories to happen
MEDIAReach and segmentation to build client relations
DIGITALAccessible and human-centric for growth in conversion
COMMERCEInvestments that generate sales regardless of where consumers buy
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read moreUkrainians show more interest in reading and literature than the average European. Even amidst a full-scale war, the output of books in Ukraine is increasing. In an exclusive column for AIN.Business, Maria Umanets, a data analyst at Publicis Groupe Ukraine, along with representatives from the book industry, discusses the book market in Ukraine and the preferences of Ukrainian readers.
read moreAs communicators, when we work with our clients, we strive to find opportunities to organically showcase these business activities and convey them to consumers.
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