News | Page 13 | Publicis Groupe Ukraine

NEWS / 22.03.2022 Publicis Groupe Exits russia as Attack on Ukraine Escalates

Publicis Groupe (represented by Leo Burnett, Publicis, Saatchi & Saatchi, Performics, Spark Foundry, Starcom, Zenith, and MSL is stopping all operations, engagement, and investment in Russia

NEWS / 04.02.2022 Gabriel Zábušek named Chief Technology Officer and joins the ranks of Le Pont

Gabriel Zábušek, currently Chief Executive Officer (CEO) of KINDRED, a part of Publicis Groupe Czech Republic, has been promoted to Chief Technology Officer (CTO) of Publicis Groupe Central & Eastern Europe (CEE). Effective January, the new appointment sees Gabriel Zábušek join the ranks of Le Pont (Publicis Groupe CEE’s one-stop virtual shop of end-to-end, digital-first solutions). The new assignment will see Gabriel lead the development of technology capabilities across the 15 markets of Publicis Groupe CEE, alongside his current role as CEO of KINDRED.

REPORT / 26.01.2022 MEDIA MARKET DIGEST DECEMBER 2021

The main Media Market Trends & News we would like to share with you in this issue are the following:

Influencers and their impact on consumer trends
Advertisers’ view of the digital advertising market in 2021 and 2022 forecasts
Addressable TV advertising market will grow worldwide next year
TikTok got more traffic than Google in 2021

NEWS / 01.12.2021 Publicis Groupe CEE launches Le Pont

Offering marketers seamless connectivity to end-to-end digital solutions via talents and capabilities in the three Centers of Excellence in Poland, Hungary, and Czech Republic. Watch the launch video here.

NEWS / 30.11.2021 16 Publicis Groupe Ukraine Entries in Effie Awards Ukraine 2021 Shortlists!

The Power of One in action!

Greetings to Leo Burnett Ukraine, Performics Ukraine, Saatchi & Saatchi Ukraine, Starcom Ukraine, Zenith Ukraine.

REPORT / 18.11.2021 MEDIA MARKET DIGEST OCTOBER 2021

The main Media Market Trends & News we would like to share with you in this issue are the following:

83% of Ukrainian citizens buy online
Saatchi & Saatchi Ukraine updated Kyivstar’s positioning and slogan
IAB Europe Attitudes to Programmatic Advertising 2021 Report
ICOA of Ukraine are presented the results of OOH market development for the 3rd quarter of 2021

NEWS / 02.11.2021 Kateryna Yaroshenko Replaced Olga Voronova as Starcom Ukraine Director

Kateryna Yaroshenko replaced Olga Voronova as Starcom Ukraine Managing Director. As Olga continues her career within Publicis Groupe Ukraine.

NEWS / Enter Now at Power of Young 2021! Show Your Creativity :)

Power of Young 2021 — contest for young creators. They can enter the contest up to November, 15th. Enter is free. Jury – professionals with the name and experience in design, music, video, and other creative industries.

NEWS / 22.10.2021 Saatchi & Saatchi Ukraine Renewed Positioning and Slogan for Kyivstar

Kyivstar team has launched the campaign with the fresh new dynamic slogan “Meeting the important”. It became the reflection of the renewed brand model and communication platform of the operator.

NEWS / 21.10.2021 Publicis Groupe CEE Became The Group of the Year on Golden Drum 2021

Publicis Groupe CEE creative agencies got 31 awards in total, including 5 Gran Prix. Saatchi & Saatchi Ukraine entered TOP-10 agencies.