News | Page 14 | Publicis Groupe Ukraine

REPORT / 20.10.2021 MEDIA MARKET DIGEST SEPTEMBER 2021

The main Media Market Trends & News we would like to share with you in this issue are the following:

Google showed the behavior of Ukrainians during the pandemic
Consumer spending in retail applications increased
What we know about the context and positioning of TV ads
Ad Network Era of Media Buying

NEWS / 15.10.2021 Publicis Groupe Has Won €2,6 bln in Q3 2021

The results exceeded the expectations of the experts. The revenue grew by 11,9% in comparison with Q3 2020. The company earned €7,55 идт шт nine months.

NEWS / 14.10.2021 KIEF 2021 Speaker Jorg Riommi: Your Creative Product Is Not Only as Good as Elsewhere, It May Be Even Better

People and talents are the biggest treasure for creative industries. We need to fight for them, so the most talented would stay in advertising.

NEWS / 12.10.2021 Olga Buzunova Became Leader of Content Practice in Publicis Groupe Ukraine

Publicis Groupe Ukraine continues to reform its structure from holding company to the platform, which helps clients solve the challenges facing their businesses.

NEWS / 07.10.2021 Jorg Riommi: Creative Can Be a New Driver of Economy

Before the KIEF 2021, Jorg shared his thoughts on pandemia’s impact on creative industries. He also explained his approach to the working process with the team. And of his sources of inspiration and Cannes Lions 2021 wins.

NEWS / 28.09.2021 How UMH and Business Radio Group Advertising Alliance Will Affect the Market?

Olga Muravyova, print&radio buying group head Publicis Groupe Ukraine, shared her opinion on the balance of power in the radio market.

NEWS / 20.09.2021 Video about Unexpected Ukraine Was Shown on the Internet

This is where Ukraine appears from an unexpected angle for the viewer. The video is part of a large-scale campaign about Ukraine on the BBC Global News. Its goal is to change the perception of Ukraine among foreign audiences. Also to show the country as innovative, progressive, and attractive for investment and partnerships.

NEWS / 16.09.2021 Saatchi & Saatchi Ukraine Has Shown the Easy Way to Boost the Revenue on OLX

Saatchi & Saatchi Ukraine created the campaign for OLX business. The team showed the easy way to start own business on OLX.

NEWS / 15.09.2021 Saatchi & Saatchi Ukraine and OLX Kazakhstan Found Out the Answer for Popular Question

The agency task was to show the OLX answer for everything. Therefore the team created heroes who behave the way that rises the only question: What are you doing? The answer is in the video!

NEWS / 13.09.2021 Your Favorite Clothes Look New Much Longer

Publicis Ukraine renewed the communication message for Vanish and created the print for a brand.